Privacy policy Survey

SICK is pleased about your visit on our website and your interest in our company, in our products and our services. Protecting your privacy is important to us and we want you to feel secure while visiting our website. To this end, we would like to explain below what information we process during your visit on our website.


Data controller

For anonymous surveys:

Erwin-Sick-Straße 1
79183 Waldkirch


For customer satisfaction surveys:

SICK Vertriebs-GmbH
Willstätterstr. 30
40549 Düsseldorf

Purpose of processing the data As a company, we constantly make every effort to tailor our products, tools, processes and services to your wishes and requirements. For this reason, we carry out regular surveys on a wide range of subjects. Our customer satisfaction surveys are personalized. Your personal data are used to increase your satisfaction with us.
Categories of data
  • Responses
  • Business contact data
Legal basis GDPR Article 6(1)(f) – Weighing up interests
Legitimate company interest

We process your feedback so that we can continuously improve our products, tools, processes and services.
We do not collect any personal data from anonymous surveys, so it is not possible for us to invade your privacy. Surveys that are not anonymous are clearly indicated as such. The data are collected and processed only for the stated purposes. Participation in all our surveys is voluntary which means that by not taking part you can object to your personal data being collected.

Consequences of failure to provide data You are not legally or contractually required to provide your personal data. If you choose not to provide these data, you will not be able to take part in the survey.
Storage period

Anonymous surveys:
The results of the survey will be stored and analyzed anonymously. No personal data will be stored.


Customer satisfaction surveys:
The results of the survey will be stored and analyzed in relation to each person. This means that your responses to customer satisfaction surveys can be traced back to you. In the case of customer satisfaction surveys, your personal data will be deleted as soon as we have contacted you and resolved your concerns. If you do not want us to contact you, your personal data will be deleted immediately after the data collection process has been completed.

Source of the data If you have consented to receiving marketing material from us, we will use your contact details from our customer database to invite you to take part in surveys. All other data are collected directly from you during the survey.
Recipients of the data

Operation of the survey platform
Qualtrics, LLC
333 W River Park Dr

Provo, Utah 84604


Transmission to third countries In the case of customer satisfaction surveys, the data are transmitted to SICK AG by the subsidiaries that carried out the survey. In the case of anonymous surveys, no data are transmitted to third parties.
Logic of automated decision-making We do not perform any automated decision-making.



Visits to our websites


Cookie Purpose Additional information

strictly necessary cookies

These cookies are required for our survey software to work properly and for you to be able to use the main functions. In addition, these cookies are used to prevent the results of the surveys from being falsified.

These are referred to as session cookies and are deleted as soon as you close your browser. You can find more detailed information at:



Your rights

You have the right to

  • information about personal data relating to you;
  • correct personal data concerning you;
  • delete or block personal data concerning you;
  • object to the processing of personal data concerning you;
  • the portability of personal data concerning you;
  • revoke your consent with effect for the future, provided that a processing of personal data concerning you is based on your consent, and
  • lodge a complaint with a data protection supervisory authority, if you believe that the processing of personal data relating to you infringes privacy laws

If you would like to exercise any of your rights under this Privacy Policy or at law or have any other questions about privacy-related issues, you should contact our Data Protection Officer at the email address below. We will provide an appropriate response to all requests.

Data Protection
Erwin-Sick-Straße 1
79183 Waldkirch

Amendments of the privacy policy

We reserve the right to amend this Privacy Policy at any time to take into account new laws, changes to our operations and practices or changes in the business environment and technology. All modifications will be effective immediately upon our posting of the modification on our website. Please check back from time to time to review our Privacy Policy.